Is social media the new smoking?
If the government has a responsibility to add warnings to products that might be detrimental to society, such as cigarettes, does it have a responsibility to add warnings to products such as social media platforms? (more…)
Personal brand vital to business brand
Your business brand goes beyond your logo. It includes your messaging, your imagery, your customer service, and more. But it also includes your personal brand. (more…)
Optimize your PDFs
If you include publicly-available PDFs on your site, you'll want to optimize them for SEO just like you do your regular page and post content. (more…)
MailChimp and Shopify breakup
What does this mean for you and what are your available options to sync your Shopify Store with MailChimp? (more…)
Fallen rankings?
Google issued a core algorithm update in March that may affect your website rankings. (more…)
Will Messenger replace email?
The technology isn’t here — yet — but someone always seems to be predicting that something could come along soon to completely replace the tried-and-true email. (more…)
In the eye of the beer holder
What is your definition of a “craft” beer — one that’s made by a tiny company or one that is new and different? Small brewers and global brewers have differing definitions as “craft” becomes mainstream. (more…)
Every millisecond counts
Growing up, we’re taught not to run too fast, not to ride too fast, not to drive too fast. But is going fast all that bad? (more…)
The ethics of session recording
Privacy is a top concern among internet users and various government officials around the world. (more…)
Reply to Instagram messages from Facebook
Once-separate social media channels, Instagram and Facebook, have become easier for brands to manage with Facebook’s acquisition and subsequent efforts to unify Facebook and Instagram services and features. (more…)
Passive distribution isn’t enough
Just because you built it doesn’t mean they’ll come. And figuring out how to attract visitors to your content after the fact just won’t cut it. (more…)
Remove G+ from your site
Google has been notifying users to remove Google+ website integrations. (more…)
Brand architecture
When starting a business or beginning to think about a brand, many businesses become focused on the logo rather than the brand as a whole and how future growth can affect the brand. (more…)
HTTPS or suffer the consequences
Still haven’t implemented HTTPS on your website? It could affect your credibility. (more…)
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