We knew this summer was gonna be different (thank you, pandemic). But that doesn’t mean marketing takes a three-month vacation. The Pork Council’s letting pigs fly to try and save restaurants! While they help North Carolina barbecue, we’ll...

Here are six quick Points of Interest to enjoy. Whether you are masked and staying six feet apart at the beach or if you made a beach in your garage with bags of sand and a kiddie pool,...

What? Where? Weasels? Oh, words! Yes, images speak volumes about our business brand and personal brand, so look deep into these POIs to discover how photos and design can perform wonders for your bottom line.

Meet the Marketing...

Don’t look, but there’s a monster at the end of this email. I implore you, do not click the monster at the end of this email! (Unless you’d like to learn some valuable content-related tactics.)

Health care front line workers are inspiring the world in this time of crisis. We are also learning from health care marketers, whose dedication to information transparency will inspire trust even after we turn the corner on the...

A lot of people discovered rock pioneer Little Richard’s Wikipedia page this week following his passing. If a potential new client had a Wiki page, that’s likely one place we’d begin discovering things about them - discovery being...

Savoir Faire’s Google My Business listing doesn’t include hours of operation, because we’re always open and working. Even while we humans sleep (or Netflix and chill), the automated digital marketing campaigns we created are hard at...

Our POI email is a day late because we scrambled to assemble some information on how we approach continued marketing in the current climate of crisis. On that note, if we can help in any way, do not hesitate to...

Your enthusiasm for marketing tactics is appreciated, but let’s not empty your wallet without some solid ROI. Take a gander at these six Points of Interest to guide which approaches to consider, unless you have money to burn. In that...

Customer loyalty makes or breaks your business. Starting out, you may have had the time for lots of one-on-one contact as your customer base grew. Now, though, that would be tough. Fortunately, there are some great ways to maintain personalized...

Make building and growing customer relationships a top priority in 2020. It’s a new decade and you’ve got some tricks up your sleeve and didn’t know it! Utilize this sextet of tips to renew those customer vows.

Time to hire