We all make mistakes

by | Apr 17, 2019 | Traditional Marketing | 0 comments

Rebranding can be a complex process and sometimes the results aren’t exactly what we expect. And worse, the effort could be a complete failure.

Undertaking a rebranding must be carefully considered and undertaken for the right reasons and at the right time. Even changing a color in a logo can have significant implications for conveying your message or communicating your brand.

Many large companies have learned the hard way what happens when a rebranding goes wrong, from PR problems to public criticism or even outcry.

Mastercard, Tropicana, Pepsi, Kraft Foods, Gap, Best Buy and more have all taken missteps.

Take a look at some of these brands logo changes and read about the results in “15 of The Worst Corporate Rebrands Ever” from FastPrint.

Related Posts

Share This

Share this post with your friends!