LinkedIn first and foremost is a business-focused networking site which also has a lot of professional resources for finding jobs and promoting your company. Read that again…professional. Stop treating it like Facebook.
Each social media channel has a specific purpose, audience and best practices for use. Think about the type of information you post on LinkedIn and how you accept and request new connections. Make sure your profile picture is professional, not the same party pic you have on Facebook. Don’t use one-click connecting to simply gather “friends.” Remember, if someone asks for an introduction or referral to someone in your LinkedIn network, you’ll be accountable for your connections. Give people a reason to connect. Keep your description and profile content free of cute shortcuts and emoticons. This isn’t the place 4 it