Every year, we see trends come and go and website features and design practices are no different.
2019 will have some of the same trends as 2018, such as a focus on mobile design and faster load speeds. But a few others will move into the foreground this year.
We’ll see a focus on chatbots and ways to offer additional, immediate customer support. According to Gartner, we can expect 85% of customer interactions to happen without a human by the end of 2020 – and consumers are OK with that.
Optimization for voice search to accommodate the increased number of personal assistant users and mobile searchers will also be a big one. According to Core DNA, 50% of all search queries will be done by voice instead of text by 2020.
We’ll also see changes in how developers approach application and site development, using an API-first approach, a focus on motion to counter users’ ever-declining attention spans and the use of AI for cyber security.
For more on each of these, read Core DNA’s “#AgencyGrowth: 8 Web Development Trends Every CTO Should Expect in 2019.”