by Janna Hartley Welch | Jun 11, 2019 | Content Marketing
Your website exists to inspire an action from your visitors. Shorter attention spans mean you need to do so very quickly. Younger browsers are making a decision to stay or go sometimes faster than pages can even load properly. Attention spans have shrunk from 12...
by Corey Stulce | Apr 16, 2019 | Savoir Stuff
Twenty-something years ago, late night host Conan O’Brien began an ongoing sketch called “In the Year 2000,” in which he and sidekick Andy Richter would make wild predictions about the millennium year — even keeping the concept going after it was already the year...
by Stephanie McLaughlin | Mar 20, 2019 | Savoir Stuff
I’ve been asked several times why Savoir Faire chooses to work with a variety of industry types instead of focusing efforts on one or two industries. The questions makes me think of Lucy and Ethel in the candy factory. Remember that assembly line of chocolates? Lucy...
by Corey Stulce | Mar 4, 2019 | Adventures in Marketing
As we entered the final stages of the Discovery process with HydroComp Inc., we ran into a couple of issues that slowed us down a little. There have been minor bumps along the way — which is to be anticipated when two companies that have never worked together before...
by Stephanie McLaughlin | Jan 17, 2011 | Savoir Stuff
Admission: even I get nervous about writing a blog and I’ve been writing professionally since I was 16. The first time I got paid for my writing, I was a junior in high school and some publishing house found me and wanted to use a story I wrote for the high school...
