Menu
Form follows function with website design

Form follows function with website design

When it comes to the look and feel of the websites we design for our clients, our designer Janna has a mantra: “Form follows function.” We approach website design for our clients with the idea that a completed site is a product that someone uses. Both the desktop and...
How you doin’? | Points of Interest August 9

How you doin’? | Points of Interest August 9

Better yet, how’s your site doin’? If you struggle for an answer, an audit should probably be on the menu (pun intended). One of the most important things we do regularly for clients is to analyze and audit their site performance. It’s the best way to maintain site health and keep up with – or get ahead of – the competition. Today’s issue includes six tips for maintaining your site’s wellness. 

Dark mode

Dark mode

Operating systems and browsers have begun supporting what is called “dark mode.” Dark mode allows users to switch their preferences to allow for light text to be displayed on darkened backgrounds. According to cNet, the rise in dark mode use and adoption is...
Forgetaboutit

Forgetaboutit

You’ve built your website using a content management system such as WordPress. It’s running great. And now you’re thinking about just letting it run. If it ain’t broke, don’t fix it, right? Think again. When a site is unattended and updates are not performed,...
Key differences in B2B versus B2C websites

Key differences in B2B versus B2C websites

A website is a website, right? Wrong. Depending on who you are selling to, the content and design approaches may differ. While there are general best practices concerning website design, user experience and development, the “best” approach may not always be best for...
Website impact on marketing strategy

Website impact on marketing strategy

The days of websites as online brochures are long gone. Yet, often, businesses still overlook how a website can support marketing campaigns. Of course a website should be designed in a way that reinforces your brand, from fonts and colors to tone and message.  But a...