Twenty-something years ago, late night host Conan O’Brien began an ongoing sketch called “In the Year 2000,” in which he and sidekick Andy Richter would make wild predictions about the millennium year — even keeping the concept going after it was already the year 2000.
Here we are, already a quarter into 2019, and the days have danced by quickly. It seems like just yesterday we were focusing on goals for the “new year,” and we’re more than three months into it. It felt like the right time to poll the entire team with an outlook toward the rest of the year.
We’re all getting busier with exciting new clients, vacation plans and furthering our education. So, without further adieu, here are our answers to this statement:
By the end of the year, I hope I know more about…
By the end of the year, I hope to know more about how to create stained glass. When I was in my teens and 20s, my maternal grandmother made beautiful stained-glass pieces, of which I have a few. I have always loved them and wanted to do it myself for at least 20 years, but never felt like I lived anywhere that I could carve out an appropriate place to work on such projects.
Before we even moved into our new house in the fall, I knew that the basement would make for a perfect spot for this hobby. I took a workshop in February and liked it enough that I signed up for a 10-week course that started this month. I’m super excited — and just a little bit nervous.
Beyond that, by the end of the year I hope to know more about:
- Myself and what makes me happy
- How to successfully publish a book
- The presidential candidates
- Vegetable gardening in a greenhouse
- Scaling Savoir Faire up to the next level
- Bobbing around on a boat in the Mediterranean
This can certainly be approached from both a professional development and a personal development standpoint.
Professionally, I feel I am naturally driven to expand my knowledge of analytics, SEO, CSS, WordPress development, typography, design and more. But it’s not something I really think about or set specific goals around.
Personally, I have actually set a goal this year to become a better motorcycle rider. I want to learn about finding the right lines through a curve. I want to develop a better relationship with my bike and trust her more while understanding what we are both capable of doing. I also want to learn about riding on the track and have begun to look into offerings at Penquin Road Racing School.
Just because I do work for a marketing company doesn’t make me a social media wiz. Marketing is multifaceted and there is so much to learn about each and every aspect of marketing. For me, my weakness is social marketing.
I understand FaceBook. That one has been pretty easy for me as I’ve been a part of it since its inception and adapted to all the changes. But Instagram and Twitter — forget about it! I am so behind the times. And, blogging — I’d love to be blogging! But where do I even begin? So, for me, I think I’m going to start socializing more and looking for ways to learn these platforms to stay better connected.
By the end of the year, I hope I know more about parenting three kids that are at different life stages. My husband and I are about to welcome our third child into the world in the next couple of weeks — a baby boy.
We currently have a soon-to-be-11-year-old boy and 9-year-old boy. It has been a while since we have had an infant in the house and it will be the first time my (current) youngest will be an older brother. From learning to use all the new baby products out there, to navigating getting the boys to all of their activities with a baby who will be celebrating his own milestones will be challenging and exciting — and we welcome it with open arms.
By the end of the year, we will know more about how tackle all of these things. Lots of love, patience, planning and scheduling are going to be key.
From a business perspective, I’d like to know a few additional skills that I’ve yet to master. The advanced use of Google Data Studio is one and the advanced use of Excel would be another. Data mining and manipulation is critical to produce effective reporting, insights and to refine strategies.
From a personal perspective, I hope to learn more about my health and the finer elements of how my individual needs around health can be a stronger focus for me. I am looking toward Eastern medicine and philosophy.
This month marks my one-year anniversary with Savoir Faire, and I have learned a great deal about how to be an effective marketer already. I’ve worked in “marketing” for more than a decade, but this is the first time I’ve felt like I wasn’t throwing spaghetti at the wall hoping some of it sticks.
When 2019 closes, I hope to gain more knowledge and demonstrate the art of content writing that is informative, entertaining and SEO-friendly — without reading clunky! Over the past year, I’ve been fortunate enough to be part of a few new marketing campaigns from the beginning. I want to learn a lot more about the second part of Savoir Faire’s three-part process, Building the Machine.
On the flip side, two of my longtime passions are sketch comedy and horror movies. I’ve written two books on the former, and I’d like to gain some more knowledge on the world of independent filmmaking to dig into the latter.
Making a movie — be it a horror short film or documentary — is not likely to happen by the close of 2019, but I would like to be a couple steps closer to that goal.