Your website should be swimming with juicy content so potential customers are enticed to stay and don’t sashay away too quickly. Drawing visitors from their initial entry page to another site page (and then to another…) will improve bounce rate – one major factor that...

Better yet, how’s your site doin’? If you struggle for an answer, an audit should probably be on the menu (pun intended). One of the most important things we do regularly for clients is to analyze and audit their site performance. It’s the best way to maintain site health and keep up with – or get ahead of – the competition. Today’s issue includes six tips for maintaining your site’s wellness. 

What does your gut say to this question: are we too sensitive right now for humor in marketing?We say, “H-E-Double-Hockey-Sticks no!” However, we recommend you attempt it while wearing kid gloves. No matter the current social climate, we suggest you avoid...